Original price was: 320.00৳ .270.00৳ Current price is: 270.00৳ .
Transform the way you think about competition and business growth with Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne — one of the most influential business books of the 21st century. This groundbreaking guide introduces the concept of creating “blue oceans” — untapped market spaces where competition is irrelevant and innovation drives success.
Through detailed case studies and practical frameworks, the authors show how leading companies like Apple, Cirque du Soleil, and Tesla achieved breakthrough growth by redefining market boundaries. Blue Ocean Strategy teaches readers to focus on value innovation, strategic creativity, and long-term profitability — essential tools for any entrepreneur or business leader.
🌟 Why You’ll Love This Edition:
✔ A revolutionary business guide to creating new market spaces and opportunities
✔ Offers real-world examples and step-by-step strategies for innovation and growth
✔ Ideal for entrepreneurs, executives, and strategic thinkers
✔ 📚 Premium Quality: Printed on 80 GSM off-white paper with sturdy binding — smooth, durable, and comfortable to read
✔ Sleek matte-finish cover — perfect for gifting or professional use
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